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The DRIVER of any TOYOTA who comes to the designated Ski the NW Rockies ski area on the designated day will receive a FREE lift ticket VALID FOR THAT DAY ONLY. No vouchers or passes are required. Just drive your Toyota to the mountain on that day. ***THE CUSTOMER MUST BE DRIVING A TOYOTA OR SCION (Toyota's youth division) To get the free lift ticket. Showing keys, registrations, or telling us you really have a Toyota at home DOES NOT WORK. Toyota representatives will be in the parking lot at each resort for each event under a Toyota tent. When the customer arrives in in their Toyota they receive a free lift ticket for that day. It's that simple. If multiple people show up in a Toyota and they all show proof of ownership, ONLY THE DRIVER OF THE TOYOTA THAT IS THERE WILL RECEIVE THE FREE LIFT TICKET.